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Innovation, when combined with purpose, becomes progress. At Alpina, our innovations are exclusively devoted to serve the functional and design needs of those individuals challenging the hardest places on earth. Such as the Alpine summits.
From the very beginning, as far back as 1883, Alpina has been associated with horological innovation. Whether it was their innovative way of creating an excellent working environment, or through the introduction of new quality control criteria before anyone else, Alpina has always sought ways to improve how things are done.
The history of Timex watches dates back to 1854, when the American company launched its very first collection: a watch sold 6 dollars accessible to the most modest income, 40 years before the launch of the Ford T! In 1992, Timex innovates again by creating Indiglo, a blue phosphorescent component illuminating the front of the watch, revolutionizing the way the world reads time in the dark...
A watchmaking revolution signed Timex, which will help to place the American brand as a serious challenger to European manufactures...