Briston is a French brand born of inspiration and a very "British" spirit. Oxford or Cambridge campuses, oar races at the edge of polo or cricket grounds, you can feel the spirit of "sport chic" since Queen Victoria. This chic and casual, sometimes offbeat lifestyle has also greatly inspired the "preppy" style that originated at the Ivy League universities on the East Coast of the United States. It is this essence, associated with its fundamentally watchmaking DNA, that gives Briston its unique style.
The work of innovative materials, such as cellulose acetate, and colors give Briston watches a totally different look.
Briston is a French brand born out of a very British spirit. OFrom the dreaming spires of Oxford and Cambridge and from boat races gliding past cricket pitches and polo fields, this sporty chic spirit has been the epitome of British style since Queen Victoria. This chic yet casual lifestyle and its occasional quirkiness was also a great inspiration for the “preppy” style that originated in the Ivy League universities on the east coast of the United States. It is this spirit, combined with its watchmaking DNA, that gives Briston its unique style.
Working with innovative materials, such as cellulose acetate, and colours give Briston watches their distinctive look.
Innovation, when combined with purpose, becomes progress. At Alpina, our innovations are exclusively devoted to serve the functional and design needs of those individuals challenging the hardest places on earth. Such as the Alpine summits.
From the very beginning, as far back as 1883, Alpina has been associated with horological innovation. Whether it was their innovative way of creating an excellent working environment, or through the introduction of new quality control criteria before anyone else, Alpina has always sought ways to improve how things are done.