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L'histoire des montres Timex remonte à 1854, lorsque la société américaine lance sa toute première collection : une montre vendue 6 dollars accessible aux revenus les plus modestes, 40 ans avant le lancement de la Ford T ! En 1992, Timex innove encore en créant Indiglo , un composant bleu phosphorescent illuminant le devant de la montre, révolutionnant la façon dont le monde lit l'heure dans le noir...
Une révolution horlogère signée Timex, qui contribuera à placer la marque américaine comme un challenger sérieux des manufactures européennes...
It was during a trip to Indonesia, during a stroll through the local markets, that Alexandre and Damien, two childhood friends from Besançon, discovered a totally handcrafted wooden watch whose originality attracted their Warning. In October 2016, they then decided to mix the watchmaking tradition that permeates their city and their passion for woodworking, ancestral expertise that crosses time.
The brand is the acronym for “Do Waste Your Time”, in good French: Take the time! D.W.Y.T is a state of mind, an original and unique watchmaking company, whose roots are rooted in the present. Time is most precious, D.W.Y.T is there to remind us of it every day, in style. Because today’s world is going fast, too fast: take the time!
It was during a trip to Indonesia, during a stroll through the local markets, that Alexandre and Damien, two childhood friends from Besançon, discovered a totally handcrafted wooden watch whose originality attracted their Warning. In October 2016, they then decided to mix the watchmaking tradition that permeates their city and their passion for woodworking, ancestral expertise that crosses time.
The brand is the acronym for “Do Waste Your Time”, in good French: Take the time! D.W.Y.T is a state of mind, an original and unique watchmaking company, whose roots are rooted in the present. Time is most precious, D.W.Y.T is there to remind us of it every day, in style. Because today’s world is going fast, too fast: take the time!